Everything AFP runs on your pages: public replies, DMs, spam control, bulk cleanup and a workspace for your team.
A comment trigger starts the flow, a condition checks the text, and a public reply goes out under the comment. It runs on your connected Instagram business account and Facebook Pages, and every reply is one you wrote.
Answer a comment in public and send the commenter a private message in the same flow. Match the comment against a keyword list, reply under it, then DM text, an image, a card or buttons.
Spam and scam links under your ads are hidden as soon as the comment arrives. Combine keyword lists with link, image and GIF filters, then review every hidden comment in Activity.
The Cleaner is a one-off job that goes back through the posts and comments already on a Facebook Page, including ad posts. It hides or deletes whatever matches a keyword list, a media filter and a date range.
Save a keyword list once and point any flow at it. When a comment or DM matches, the person gets your message, and when it doesn't, the flow stays quiet. Editing the list updates every flow that uses it.
Team plans give every client page one shared workspace, with Admin, Member and Billing Manager roles next to the Owner. Give each member only the pages they manage, and review changes in the activity log.
Side-by-side comparisons in our docs.
